At the beginning of November, two of our in-house creative teams, multidisciplinary design agency Fruition and video production company Original Concept Productions began work on Photobox’s 2016 Christmas poster and TV advertising campaigns respectively.
An online photo printing company, Photobox required the campaigns to promote their Christmas offers for canvases, prints, mugs and photo books.
Fruition and OCP worked closely to ensure the poster campaign complimented the television commercials, which are currently being broadcast on national TV in the UK and a selection of other territories including France and Australia.
Stills taken from the commericals were used for the posters, and rather than actors feature real people from the Torbay area… so who knows, when our hot deskers are walking along Torquay seafront to Unit Seven they could be brushing shoulders with the stars!
The poster campaign has been on display all over the London Underground and Paris Metro, both on trains and platforms and has been generating a lot of positive feedback from daily commuters.
You can view one of the ads by clicking play on the video to your left and we have also included a selection of posters from London and Paris.
We worked on